![](https://images.squarespace-cdn.com/content/v1/5e5d10f1c4814f31a65aeb5f/1607543785269-V9DLZRD69OVW4RKY1MVW/Triad-POV-BG-static.png)
Triad Rebrand 2019
Dedicated focus groups and workshops were held to define this $500MM company’s mission, values and positioning into one concise statement: Connecting brands, retailers & people. The three converging segments of the brandmark represent this ethos.